Nov 05, 2014 06:37 PM

Chinese Firms in Push to Build Smartphone Brands Abroad

(Beijing) – Chinese smartphone makers with ambitions to expand overseas are making more efforts lately to introduce and promote their brands to foreign consumers.

Large Chinese firms such as ZTE Corp. and Huawei Technologies Co. started holding press conference in overseas markets to introduce their new devices, and are also signing promotion agreements basketball and soccer teams.

You've accessed an article available only to subscribers
Share this article
Open WeChat and scan the QR code