Caixin
Oct 23, 2021 04:40 AM
BUSINESS

China Tightens Online Insurance Rules in Widened Crackdown

Beijing-based Waterdrop, the insurance tech company that sold shares in the U.S. in May
Beijing-based Waterdrop, the insurance tech company that sold shares in the U.S. in May

(Bloomberg) — China tightened rules for online insurance sales, seeking to root out irregularities in a burgeoning business that has bolstered platforms like Waterdrop Inc. and Huize Holding Ltd.

The new regulations allow qualified insurers and brokers to sell online life insurance nationwide while banning those that fail to meet requirements including a 120% minimum solvency ratio for four consecutive quarters, according to rules issued Friday by the China Banking and Insurance Regulatory Commission (CBIRC).

“Improper innovation” and “disorderly competition” by some players hurt consumer rights and led to soaring complaints, the CBIRC said in a statement (link in Chinese). The new rules seek to rein in risks, set up standards for innovation and support capable, compliant insurers to provide convenient services through technology including big data.

The watchdog has been stepping up scrutiny of insurance technology platforms as part of a broader campaign to rein in the influence of internet giants in financial markets. The tightening could slow growth in a market that China International Capital Corp. expects to grow to 2.5 trillion yuan ($391 billion) in a decade.

Beijing-based Waterdrop, the insurance tech company that sold shares in the U.S. in May, said in its prospectus that further regulations could lead to “additional restrictions” on its business. In March, the company ceased its Waterdrop Mutual Aid business, which pools small monthly fees from members to cover those stricken by diseases, after rules changed.

Insurers should “prudently” choose brokers as partners to sell their products online and strictly manage their marketing behavior, according to the new rules. Products eligible for internet sales are limited to accident, health and term life insurance as well as a few others.

The new rules take effect immediately on any new online life business. Companies need to bring existing business into compliance by the end of the year or stop online sales Jan. 1 if they fail.

Contact editor Bob Simison (hello@caixin.com)

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