Popular Messaging App, Telecoms Operator Trying to Play Nice

(Beijing) -- A special subscription plan offered by China Unicom's Guangdong branch to users of the popular messaging application WeChat opened to online reservations on August 5. Official sales were to start three days later.

The plan, which includes a new SIM card, has attracted great attention from the market because it is the first attempt at cooperation between a telecoms operator and Tencent Holding's WeChat.