Tesla's Ambitious Quest for Traction in China

(Beijing) – Tesla Motors chief executive Elon Musk was mobbed like a pop star last year while introducing Chinese consumers to his U.S. company's Model S electric car.

Amid the frenzy, the American billionaire-entrepreneur ambitiously predicted China would account for up to 35 percent of his car company's global sales in 2014.

The prediction proved wrong. In fact, Tesla's China sales were so disappointing that the company's China division dismissed two chief executives within a few months of Musk's visit in April.