Bumpy Road Ahead for P2P Lending Industry, Analysts say

(Beijing) – Fierce competition and tighter rules mean winter is coming to the peer-to-peer (P2P) lending industry after years of high growth, analysts say.

Over 3,600 online P2P lending websites, which bypass banks to directly link borrowers who need small loans with lenders, were set up in the years after 2006, the research website wdzj.com said, and 70 percent of them are still operating.