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Jaguar Land Rover Pounces and Gets Rare Win in China Copycat Case

By David Kirton / Mar 25, 2019 06:11 PM / Politics & Law

Photo: VCG

Photo: VCG

UK-based carmaker Jaguar Land Rover is celebrating its court victory over a Chinese rival’s copycat car in a rare victory for a foreign car manufacturer in China.

The Jaguar Land Rover’s Evoque entered the Chinese market in 2011, with the luxury SUV currently retailing at around 375,800 yuan ($55,800).

However, three years later, local car maker Jiangling Motors launched a remarkably similar vehicle called the Landwind X7, retailing at around a third of the Evoque.

In 2016 Land Rover sued the company.

On Friday a court in Beijing ruled that the Landwind plagiarized the Evoque on five major features, and ordered Jiangling to cease production, sales and marketing.

The case is a landmark for foreign carmakers bringing such cases to the Chinese courts.

Related: More Bad News for China’s Auto Market

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