Hong Kong NFT Startup Taps Japan’s Intellectual Property Trove

(Nikkei Asia) — Hong Kong blockchain startup Animoca Brands Corp. Ltd. is bringing its expertise in the booming nonfungible token market to Japan, looking to help companies turn content into digital assets that can be sold around the world.

The company on Tuesday announced the official launch of its Japanese arm. The unit, set up last October, has raised 1.1 billion yen ($9.5 million) from a fund jointly established with Tokyo-based MCP Asset Management. Investors include publishing giant Kodansha Ltd., Sumitomo Mitsui Trust Bank Ltd. and Nishi-Nippon Railroad Co. Ltd.