Caixin
May 05, 2022 08:49 PM
TECH

Chinese Smartphone-Makers Must Spend Big to Challenge Apple, Oppo’s China Chief Says

An Oppo mobile phone store in Yan’an, Northwest China’s Shaanxi province, in October 2021. Photo: VCG
An Oppo mobile phone store in Yan’an, Northwest China’s Shaanxi province, in October 2021. Photo: VCG

Chinese smartphone-makers will only be able to challenge Apple Inc.’s dominance in the country’s high-end handset market if they continue to plow cash into technology, including foldable phones, a top executive at one of the country’s aspiring iPhone challengers says.

The U.S. giant’s phones made up an increasing share of the over-$600 segment in China last year, according to a report (link in Chinese) from Counterpoint Research. IPhones made up 63.5% of the market, compared to just over 55% in 2020.

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