China’s Box Office Snaps Five-Week Decline on Big Domestic Openings
China’s box office takings snapped a five-week post-holiday streak of declines, bolstered by two new domestic titles, including a comedy about a cemetery plot salesman that had one of the nation’s biggest openings since the Spring Festival holiday.
For the week ending March 12, revenues totaled 383 million yuan ($55.7 million), an increase of 22.8% compared with the previous week, according to data from China Movie Database, which tracks box office performance. It was the first weekly increase in cinema takings since the end of January.
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