Sep 12, 2023 08:17 PM

BUSINESS

Huawei Tech-Powered EV Brand Rolls Out Upgraded Luxury SUV

By Kelsey Cheng

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Launched Tuesday, Aito's new M7 retails at around $34,000. Photo: VCG

Launched Tuesday, Aito's new M7 retails at around $34,000. Photo: VCG

Huawei Technologies Co. Ltd. and its auto partner Seres Group Co. Ltd. (601127.SH) launched an upgraded version of the Aito M7 electric SUV on Tuesday, marking the latest push by the tech giant into China’s highly competitive auto market.

With a starting price of 249,800 yuan ($34,280), deliveries of the luxury electric vehicle (EV) will begin immediately, Huawei said in a press release. The company is also offering a discount of 33,000 yuan to customers who place their orders before Oct. 7.

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