Baidu Upbeat on Its Version of ChatGPT as Sales Beat Estimates

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Baidu’s Ernie Bot amassed 70 million users three months after its public roll-out. Photo: Bloomberg

(Bloomberg) — Baidu Inc.’s ChatGPT-style Ernie bots are beginning to add to the company’s top line, potentially shoring up advertising revenue for China’s internet search leader during a severe economic downturn.

The company, which this year delivered China’s first major riposte to OpenAI’s ChatGPT, posted a slightly stronger-than-expected 6% rise in revenue to 34.4 billion yuan ($4.8 billion) from July to September.