Apr 17, 2024 06:04 PM

BUSINESS

Honda to Launch Six EVs in China Under New Brand

By An Limin and Wang Xintong

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What’s new: Honda Motor Co. Ltd. plans to launch six new electric vehicles (EVs) in China under the Ye brand by 2027, as the automaker looks to get a bigger slice of the world’s largest EV market.

Honda Motor China Investment Corp. Ltd., a wholly owned subsidiary of the Japanese giant, unveiled the new EV brand and a timetable for launching the six models on the Chinese market on Tuesday.

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