May 25, 2024 05:17 AM
BUSINESS
TikTok Makes It Easier for Creators to Earn Money as U.S. Ban Looms
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Affiliates can post videos promoting products sold in TikTok Shop and collect commissions on the sales they generate
(Bloomberg) — TikTok is making it easier for content creators to earn money on its shopping platform, a move that could bolster opposition to a U.S. law that will force Chinese parent ByteDance Ltd. to sell the video app by January or be banned.
TikTok didn’t announce the change, but users noticed in recent days that the threshold to join its affiliates program dropped to 1,000 followers from 5,000. Affiliates can post videos promoting products sold in TikTok Shop and collect commissions on the sales they generate.
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