Caixin
Aug 10, 2024 07:01 PM
BUSINESS

U.S. Tech Giant Intel Unveils New Discrete Graphics Processing Unit for Chinese EVs

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Jack Weast, vice president and general manager of Intel Automotive, takes to the keynote stage at the AI Cockpit Innovation Experience event on Thursday, Aug. 8, 2024, in Shenzhen, China. Photo: Intel Corporation.
Jack Weast, vice president and general manager of Intel Automotive, takes to the keynote stage at the AI Cockpit Innovation Experience event on Thursday, Aug. 8, 2024, in Shenzhen, China. Photo: Intel Corporation.

Intel Corp. has introduced a new discrete graphics processing unit for cars on the Chinese mainland as the American chip giant seeks to strengthen its hold on automotive chips in the world’s largest electric vehicle (EV) market.

The Intel Arc Graphics for Automotive will be commercially deployed as soon as next year, according to the company announcement made Thursday in Shenzhen.

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  • Intel has launched the Arc Graphics for Automotive in China, aimed at enhancing AI-driven cockpit experiences for EVs.
  • The chip is part of Intel's strategy to integrate AI into various devices and is designed to support China's rapidly evolving EV market.
  • By 2025, it is anticipated that 80% of vehicles in China will feature an intelligent cockpit system.
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Who’s Who
Intel Corp.
Intel Corp. has introduced the Intel Arc Graphics for Automotive, a new discrete GPU for cars on China's mainland, aiming to enhance AI-driven cockpit experiences in EVs. Scheduled for commercial deployment in 2024, the chip adds to Intel's AI-enhanced vehicle system-on-chips. Jack Weast, VP and GM of Intel Automotive, emphasized the strategic importance of AI in devices and highlighted China's suitability for testing new technologies due to its rapid EV development and tech adoption.
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What Happened When
As of March 2024:
Premier Li Qiang stated in his first government work report to the National People’s Congress that China vows to 'consolidate and enhance' its leading position in the intelligent connected new-energy vehicle industry.
Thursday, August 8, 2024:
Intel Corp. announced the commercial deployment of the Intel Arc Graphics for Automotive in Shenzhen.
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