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Caixin Weekly | Multiple European Airlines Reduce China-Europe Routes Amid Growing Competitiveness of Chinese Carriers (AI Translation)

Published: Dec. 17  3:57 p.m.  GMT+8
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当地时间2022年7月18日,丹麦哥本哈根,北欧航空的飞机停在停机坪上。
当地时间2022年7月18日,丹麦哥本哈根,北欧航空的飞机停在停机坪上。

文|财新周刊 邹晓桐

By Zou Xiaotong, Caixin Weekly

  文|财新周刊 邹晓桐

By Caixin Weekly's Zou Xiaotong

  11月9日,随着执飞上海—哥本哈根的SK998号航班结束旅程,北欧地区最大航空公司——北欧航空(SAS)悄然关闭了中国航线。五天前,这家疫情期间都还坚持通航的航司,其微信公众号已进入自主注销期。今后,中国旅客直飞丹麦就只有中国国航(601111.SH)一家可选。

On November 9, as flight SK998 from Shanghai to Copenhagen completed its journey, Scandinavian Airlines (SAS), the largest airline in the Nordic region, quietly terminated its routes to China. Just five days earlier, the airline, which maintained operations during the pandemic, had initiated the process of self-cancellation for its WeChat official account. Moving forward, Air China (601111.SH) will be the sole option for Chinese travelers flying directly to Denmark.

  除了北欧航空,2024年以来,中欧航线上已有英国维珍航空(Virgin Atlantic)、英国航空(British Airways)、德国汉莎航空(Lufthansa)、波兰航空(LOT Polish Airlines)先后公布削减中国市场航线。

Since 2024, in addition to Scandinavian Airlines, airlines such as Virgin Atlantic, British Airways, Lufthansa, and LOT Polish Airlines have successively announced reductions in their routes to the Chinese market on the Europe-China air route.

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Caixin is acclaimed for its high-quality, investigative journalism. This section offers you a glimpse into Caixin’s flagship Chinese-language magazine, Caixin Weekly, via AI translation. The English translation may contain inaccuracies.
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Caixin Weekly | Multiple European Airlines Reduce China-Europe Routes Amid Growing Competitiveness of Chinese Carriers (AI Translation)
Explore the story in 30 seconds
  • Scandinavian Airlines and several other European airlines are reducing or suspending flights to China, primarily due to profitability issues amidst geopolitical tensions and low travel demand post-pandemic.
  • European airlines face increased operational costs and route inefficiencies due to airspace restrictions from the Russia-Ukraine conflict, affecting their competitiveness against Chinese carriers.
  • China's open-door policy and visa-free access aim to boost travel demand, as Chinese airlines strengthen their hold on China-Europe routes, while European carriers struggle with market constraints and shifting route strategies.
AI generated, for reference only
Explore the story in 3 minutes

Scandinavian Airlines (SAS) halted its routes to China on November 9, coinciding with several airlines reducing their Europe-China routes, including Virgin Atlantic, British Airways, and Lufthansa. By early December, KLM, a part of Air France-KLM, also lessened its flights from Amsterdam to Beijing and Shanghai, dropping from seven weekly flights to five and six, by January 2025. The reasons include increased detour costs due to the Russia-Ukraine conflict, which forces European and American carriers to avoid Russian airspace, thus increasing their operational costs by over 10%. These factors, coupled with reduced post-pandemic travel demand, have left European airlines unable to compete with Chinese carriers who dominate the market, holding an 84.2% share, while foreign airlines' share has diminished to 15.8%. [para. 1][para. 3]

North American airlines are more aggressive with reopening routes, leading to new proposals such as United Airlines' application for a Los Angeles-Beijing route by May 2025. Meanwhile, restrictions from the pandemic-era have lifted, such as Canada's new policies increasing China-Canada flights, reviving approximately to 11.2% of 2019 levels. Despite challenges, U.S.-China flights have recovered to 21.9% of 2019 levels, with shared percentages between Chinese and foreign carriers. [para. 6]

European foreign airlines have withdrawn amidst "unfair competition" claims regarding uneven operating conditions, including longer flight paths and increased costs. Major players like KLM feel policy changes are necessary, but governments, like the U.S. administration, haven't significantly addressed airline requests for restrictions against Chinese carriers. Airlines leverage joint ventures to maintain their presence in this key market despite route suspensions. [para. 7][para. 9]

Unable to compete due to increased costs from detours around Russian airspace and high operational expenses, many European airlines have reduced, paused, or restructured operations. Data indicates Scandinavian Airlines and Lufthansa are making adjustments, with Lufthansa cutting four weekly flights to China compared to the previous year. Similarly, an overall reduction of flight services is attributed to weaker demand, less profitability, and logistical challenges such as supply chain issues that have led to workforce and parts shortages, hampering full recovery to pre-pandemic levels. [para. 19][para. 20]

Navigating the complexities of geopolitical constraints, rerouting, and increased competition, European airlines prioritize more profitable regions, like Japan and South Korea. In contrast, Chinese airlines exploit unhindered access to Russian airspace, facilitating more efficient and cost-effective service on the China-Europe route, which European carriers find harder to match given the extras costs of bypassing Russian airspace. [para. 18][para. 23]

The EU and major European airlines are concerned about further losing market share to Chinese competitors, as seen through actions such as advocating for flight restrictions by Lufthansa and Air France-KLM. Despite this, the prospects of changes in policy remain uncertain due to the intertwined commercial and diplomatic interests between Europe and China. [para. 34][para. 38]

Furthermore, capacity considerations heavily affect this competitive landscape, with China’s aviation policies being more open and actively promoting its tourist economy through initiatives like visa exemptions. The accessibility draws increased foreign visitors, boosting demand for China-bound flights while European routes suffer from geopolitical rerouting factors. [para. 35][para. 44]

Calculated restructuring is evident as airlines like LOT Polish Airlines, Lufthansa, and British Airways negotiate service routes, reflecting peak and off-peak demands while balancing commercial viability. Despite setbacks and complaints from European competitors, ongoing diplomatic dialogues and reciprocal international agreements are challenged by evolving market conditions and fluctuating demand levels. [para. 26][para. 48]

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Who’s Who
SAS
SAS (Scandinavian Airlines) has quietly closed its China route after operating a flight from Shanghai to Copenhagen on November 9. During the pandemic, SAS maintained operations in China, but it has now entered a self-cancellation phase on its WeChat account. This leaves Air China as the only option for direct flights between China and Denmark. SAS's decision aligns with several European airlines reducing routes to China due to profitability concerns amid increased flight costs and decreased demand.
Air China
Air China (601111.SH) is currently the only option for Chinese travelers to fly directly to Denmark after Scandinavian Airlines (SAS) closed its China route. On the China-Europe routes, Chinese airlines, including Air China, have seen their market share rise to 84.2% as European airlines reduce their presence due to the costs and logistical challenges associated with bypassing Russian airspace amid geopolitical tensions.
Virgin Atlantic
Virgin Atlantic announced the reduction of its presence on China-Europe routes in 2024. It canceled its only direct flight between China and the UK, a route that had been operating since May 1999. Two years prior, Virgin Atlantic had also exited the Hong Kong market after 30 years of operation. The decision reflects broader trends of European airlines reducing services in the Chinese market.
British Airways
British Airways suspended its London-Beijing route on October 26 and plans to keep it closed until around November 2025. Despite this, the airline continues to operate flights to Shanghai and Hong Kong, although it reduced its service to Hong Kong from 14 to 7 weekly flights. The airline used to operate the Airbus A380 to Hong Kong but now uses a Boeing 787-9, which offers fewer seats.
Lufthansa
Lufthansa announced a suspension of its Beijing to Frankfurt route for the winter-spring season starting in late October but continues to operate flights between Beijing and Munich. In November 2024, Lufthansa operated 26 weekly flights to Greater China, a reduction from pre-pandemic levels. The airline cites competition from Chinese airlines and navigational challenges due to airspace restrictions from the Russia-Ukraine conflict as factors influencing their route adjustments.
LOT Polish Airlines
LOT Polish Airlines decided to pause its Beijing route during the upcoming winter-spring season. This pause is due to a seasonal decline and is not a permanent exit from the Chinese market. The airline plans to resume operations on this route by the end of March 2025 and is reportedly considering shifting its regular China routes from year-round to seasonal.
Air France-KLM
Air France-KLM is quietly reducing flights to China, planning to cut weekly flights from Amsterdam to Beijing and Shanghai in January 2025, from 7 to 5 and 6 respectively. The airline also faces increased costs due to rerouting to avoid Russian airspace, adding time and expenses to flights to East Asia. Despite this, there's no current substantial governmental action against Chinese airlines, and the company maintains cooperation with Chinese carriers through code-sharing and joint ventures.
Finnair
After Scandinavian Airlines (SAS) stopped its China routes, Finnair became the only airline from the Nordic countries still operating China-Europe flights. Finnair remains committed to serving this market despite the challenges posed by the increased operational costs due to the need to reroute flights around Russian airspace.
United Airlines
United Airlines submitted a new route application to launch flights between Los Angeles and Beijing starting May 1, 2025, with three flights per week. This move reflects a slight easing in some North American routes, showing a more proactive approach compared to European airlines, which have been cutting back on China routes due to challenges like increased rerouting costs and lower demand.
Delta Air Lines
Delta Air Lines plans to resume the Shanghai to Los Angeles route in June 2025. The airline representative expressed hope that flight and passenger volume will increase adequately after a four-year suspension. Long-term, Delta remains confident in the Chinese market. Currently, US airlines have not fully utilized the 50 flight quota for US-China routes; with Delta's planned three additional flights, the total will reach 45 flights.
American Airlines
The article mentions American Airlines as one of the U.S. carriers that, along with others like Delta Air Lines and United Airlines, urged the Biden administration to pause additional flights between the U.S. and China due to concerns over "unfair competition" related to flight path complications, such as the need to avoid Russian airspace.
China Eastern Airlines
China Eastern Airlines had previously engaged in a joint venture with KLM, part of the Air France-KLM Group, and holds shares in the group. As North European Airlines terminated partnerships with Air China, it shifted to collaborate with China Eastern. Additionally, China Eastern is actively expanding its capacity on China-Europe routes, with seat offerings increasing significantly compared to 2019.
China Southern Airlines
China Southern Airlines recently announced plans to sell 10 Boeing 787-8 wide-body aircraft, aiming to adjust its fleet composition in response to the slower-than-expected recovery of certain international routes. Despite this, its current fleet size has grown over 30% since 2019. Although the demand and passenger load factor on international routes are still lower than pre-pandemic levels, China Southern continues to expand its operations in the Europe-China aviation market.
Qantas Airways
Qantas Airways, unaffected by rerouting issues, ceased its only direct route between Australia and China in July 2023, exiting the Chinese market. The route, initially restored in October 2023, was canceled due to insufficient demand, with flights often only "half full." Demand between China and Australia has only recovered to about 66% while flight supply returned to 100%. Resources were subsequently reallocated to other Asian regions.
Air Serbia
Air Serbia launched a direct flight from Belgrade to Guangzhou on September 30, adding Shanghai flights in 2025, each route operating twice weekly. It bypasses Russian airspace, resulting in longer flight times than China's Southern Airlines. Serbia, a visa-free country for China, has seen an increase in trade and Chinese tourist visits, with numbers rising 71% year-on-year in 2023.
AI generated, for reference only
What Happened When
Late August 2024:
Air France-KLM Group announced the completion of a 19.9% stake acquisition in Scandinavian Airlines.
Early October 2024:
Scandinavian Airlines announced the suspension of flights to Shanghai.
October 8, 2024:
Lufthansa announced it would suspend operations on the Beijing-Frankfurt route for the winter-spring flight season starting at the end of October 2024.
October 20, 2024:
LOT Polish Airlines likely to transform its year-round scheduled routes to China into seasonal ones, according to Skift.
October 26, 2024:
British Airways suspended its London-Beijing route.
End of October 2024:
Canada lifted pandemic-era restrictions on Chinese carriers.
AI generated, for reference only
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