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In Depth: Chinese Companies Going Global Navigate Into Deeper Waters

Published: Mar. 14, 2025  7:09 p.m.  GMT+8
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For years, Chinese enterprises have actively expanded globally, capitalizing on China’s dominance as the world’s factory. Recently this trend has accelerated, taking on a new dimension.

Driven by economic pressures at home and the restructuring of global supply chains, Chinese manufacturers are increasingly looking overseas for expansion. The shift is marked by growing outbound investments and a strategic focus on exporting intermediate goods, reflecting China’s evolving role in the global economy.

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  • Chinese enterprises are expanding overseas due to economic pressures and global supply chain restructuring, with nonfinancial outward direct investment rising by 10.5% to $143.9 billion in 2024.
  • Investment in ASEAN countries like Singapore, Indonesia, and Thailand increased by 13%, focusing on sectors such as advanced manufacturing, NEVs, and energy resources.
  • As U.S. tariffs pose risks, Chinese firms are setting up production in Southeast Asia to bypass barriers and serve global markets, despite higher costs and geopolitical uncertainties.
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Chinese enterprises have been expanding globally, leveraging their status as the world's leading manufacturer. This trend has accelerated due to economic pressures within China and a restructuring of global supply chains, prompting Chinese manufacturers to seek opportunities abroad. This has been characterized by enhanced outbound investments and a strategic shift towards exporting intermediate goods, underscoring China's evolving economic role globally [para. 2][para. 3]. In 2024, China's non-financial outward direct investment (ODI) increased by 10.5% to $143.9 billion. The number of dispatched workers rose by 17.9% to 409,000, indicating significant growth in the infrastructure and construction sectors [para. 3].

Investment in ASEAN countries increased at its fastest rate in 2024, with Singapore, Indonesia, and Thailand as top destinations for investment mainly in advanced manufacturing, new-energy vehicles, and infrastructure [para. 4]. The shift in China's export model now favors intermediate goods—raw materials, components, and semi-finished products—used in overseas manufacturing [para. 5], with significant growth seen in exports of mechanical and electrical intermediate goods to countries like Vietnam and India [para. 6]. Intermediate goods account for 60% to 70% of China's exports, showing a trend towards relocating production capacity abroad [para. 7].

Global supply chains have become decentralized, leading to the "China+1" strategy, initially adopted to reduce reliance on Chinese supply chains. This approach has evolved due to geopolitical tensions like the Russia-Ukraine conflict and U.S.-China tensions [para. 8][para. 9], with Chinese companies adopting similar strategies by building overseas production while maintaining competitive domestic bases [para. 10][para. 11]. ASEAN countries and nearshoring partners like Mexico have become primary destinations for Chinese investment, as companies aim to circumvent trade barriers and cost challenges, although they face higher labor and land costs and geopolitical uncertainties [para. 12][para. 13].

This diversification aims to address U.S. tariff risks. As trade tensions continue, experts predict U.S. tariffs could increase, pushing Chinese enterprises to expand overseas further. Trump's trade policy, marked by increased tariffs, has already impacted China's share in U.S. imports [para. 15][para. 19]. Despite challenges, the U.S. remains China's largest export market, with exports to the U.S. growing by 4.9% in 2024 [para. 16]. However, new tariffs on countries with trade deficits with the U.S. could affect Southeast Asian nations and increase risks for Chinese companies expanding abroad [para. 20].

Emerging market countries are balancing opportunities from Chinese investments while protecting domestic industries, as Western investments may reduce due to Trump's push for manufacturing reshoring. This situation is creating reliance on Chinese capital for Southeast Asian countries, which are also navigating high costs and inflationary risks with U.S. reshoring efforts [para. 27][para. 28][para. 29].

Companies are adapting by adopting non-equity operations like contract manufacturing, reflecting a shift from asset-heavy investments to more flexible overseas expansion strategies [para. 25][para. 26]. This approach responds to rising protectionism and the restructuring of global supply chains, signifying the complex and changing landscape of global trade and manufacturing.

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Who’s Who
BYD
In 2024, Chinese EV giant BYD announced plans to build a $1.2 billion battery plant in Indonesia, ASEAN's largest auto market. The plant is set to open by January 2026. This move is driven by the demand from U.S. and European clients for non-China production by 2026, prompting BYD to shift to Southeast Asia.
REPT Battero Energy Co., Ltd.
REPT Battero Energy Co., Ltd., a Chinese battery manufacturer, unveiled an 8 gigawatt-hour factory in Indonesia in January 2025, focusing on power and energy storage batteries. The move is driven by demands from U.S. and European clients for production outside of China by 2026.
iMotion Automotive Technology (Suzhou) Co., Ltd.
iMotion Automotive Technology (Suzhou) Co., Ltd. is a Chinese autonomous driving firm establishing local teams in Malaysia. The company's move aims to support carmakers like Chery Automobile Co. Ltd. and Great Wall Motors Co. Ltd. in Malaysia, ASEAN’s third-largest car market. This strategic choice aligns with meeting European clients’ “China+1” supply chain requirements due to Malaysia's proximity to China.
Chery Automobile Co., Ltd.
Chery Automobile Co., Ltd. is a Chinese automaker mentioned in the article in connection with local support for carmakers by Chinese autonomous driving firm iMotion Automotive Technology in Malaysia. Malaysia's strategic location aids in fulfilling the "China+1" supply chain needs for European clients.
Great Wall Motors Co., Ltd.
Great Wall Motors Co., Ltd., a Chinese autonomous vehicle company, is involved in expanding local teams in Malaysia to support carmakers like Chery Automobile and itself. This move is strategically aligned with meeting European clients’ "China+1" supply chain requirements, leveraging Malaysia's proximity to China.
Kuehne+Nagel International AG
Kuehne+Nagel International AG is described as a global logistics company in the article. Song Bin, its vice president, highlights the profitability of the U.S. market despite challenges imposed by tariffs. The company is presumably involved in managing logistics and supply chain operations impacted by trade policies.
Huatai Securities
Huatai Securities is mentioned in the article through analyst Yi Huan, who warns that Trump's proposed tariffs on Chinese exports and origin rules could disrupt Chinese investments in Southeast Asia. In response, Chinese companies might accelerate supply chain relocation and further invest in the region in the short term to mitigate these risks.
Safewell Group Holdings (China) Co., Ltd.
Safewell Group Holdings (China) Co., Ltd. is a security equipment manufacturer. Wang Lei, the company's vice president, emphasizes the importance of establishing overseas production capacities to mitigate trade risks and suggests that while global sourcing is an option, most imports still come from China to maintain low costs.
UBS Securities
According to the article, Xu Bin, the director of research at UBS Securities, notes that Chinese companies are increasingly adopting a "China+1" strategy. This approach involves building overseas production capacity while using competitive domestic bases to serve global markets, amidst complex geopolitical situations and global supply chain shifts.
Huachuang Securities Co., Ltd.
Huachuang Securities Co., Ltd. is mentioned in the article with Fan Yimin, a senior analyst there, noting that sectors like electronics, automobiles, photovoltaics, and lithium batteries have been leading the charge in relocating production to Southeast Asia. The company appears to be involved in analyzing the impacts and trends within the shifting manufacturing and investment landscape concerning Chinese enterprises.
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What Happened When
2024:
China's nonfinancial outward direct investment (ODI) rose 10.5% to $143.9 billion, and the number of dispatched workers increased 17.9% to 409,000, reflecting significant growth in sectors such as infrastructure and construction.
January 2025:
REPT Battero Energy Co. Ltd. unveiled an 8 gigawatt-hour factory in Indonesia for power and energy storage batteries.
By January 2025:
Chinese EV giant BYD announced plans for a $1.2 billion battery plant in Indonesia, ASEAN's largest auto market, set to open.
Late February 2025:
A new wave of tariff measures was introduced by the U.S. in response to the trade deficit, including tariffs on Canada, Mexico, and imports of steel, aluminum, and copper.
March 4, 2025:
Trump announced an additional 10% duty on Chinese imports, on top of the 10% tariff implemented on February 4, 2025.
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