Google Is Our Biggest Rival, Kuaishou’s AI Video Chief Says
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An executive at Kuaishou Technology has identified Google as the No. 1 rival to its artificial intelligence (AI) video generator Kling AI, as the short-video specialist tries to capitalize on growing public interest in the tools.
“Google is a very strong competitor to Kling AI in areas ranging from technology to AI infrastructure and talent, with co-founder Sergey Brin personally overseeing the research and development of its video generation models,” Wan Pengfei, head of Kuaishou’s visual generation and interaction center, said in an interview with Caixin on the sidelines of the World Artificial Intelligence Conference held in Shanghai from Saturday to Monday.
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- Kuaishou's Kling AI, launched in June 2024, is positioned against Google’s Veo 3 as its main competitor in AI video generation, with Veo 3 leading in synchronized audio features.
- Kling AI generated over 150 million yuan ($20.9 million) in revenue in Q1 2025; about 70% of users are overseas, with subscriptions starting at $6.99/month.
- The global AI video generation market is projected to grow from $551.7 million in 2023 to nearly $3 billion by 2033.
- Kuaishou Technology
- Kuaishou Technology launched Kling AI, an AI video generator, in June 2024. Their executive views Google's Veo 3 as Kling AI's strongest competitor. Kuaishou aims to improve Kling AI's motion accuracy, composition, color, and prompt understanding. Kling AI generated over 150 million yuan in Q1 2025 revenue.
- Google is considered the top rival to Kuaishou's Kling AI, particularly with its AI video generation tool, Veo 3. Sergey Brin, Google's co-founder, is personally involved in Google's video generation model research. Veo 3 is praised for its ability to generate synchronized audio, which Kling AI currently lacks. Both Kling AI's global version and Veo 3 offer tiered subscription systems.
- ByteDance Ltd.
- No information about ByteDance Ltd. is available in the provided article content.
- Alibaba Group Holding Ltd.
- Alibaba Group Holding Ltd.'s "Wan AI" is listed as a domestic competitor to Kuaishou's Kling AI, an AI video generator. The article doesn't provide further details on Wan AI or Alibaba Group Holding Ltd.
- Tencent Holdings Ltd.
- Tencent Holdings Ltd. is referenced as a domestic competitor to Kuaishou's Kling AI. Its AI video generation model is called Hunyuan Video.
- Zhipu AI
- Zhipu AI is a Chinese company. It has developed Qingying AI, an AI video generation model that competes with Kuaishou's Kling AI in the domestic market.
- Early 2024：
- OpenAI’s text-to-video model Sora sparked the AI video wave.
- May 2024：
- Google launched Veo 3, an AI video generator with synchronized audio capabilities.
- June 2024：
- Kuaishou launched Kling AI, an AI tool that creates short videos from written prompts and images.
- After June 2024：
- Kuaishou upgraded Kling AI more than 30 times since its launch, improving various features.
- August 2024：
- Spherical Insights & Consulting released a report forecasting the AI video generation market would reach nearly $3 billion by 2033.
- First quarter of 2025：
- Kling AI generated more than 150 million yuan ($20.9 million) in revenue.
- April 2025：
- Kuaishou established a dedicated division for Kling AI, planning long-term investments.
- May 2025：
- Kuaishou released Kling AI’s latest 2.1 version, with the ability to generate short videos at 1080p resolution.
- Saturday to Monday, 2025：
- Wan Pengfei was interviewed on the sidelines of the World Artificial Intelligence Conference in Shanghai.
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