BUSINESS

Online Broker Webull Bets on Hong Kong as Key Growth Market

Published: Jun. 11, 2026 1:48 a.m. GMT+8

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Advertisements for Webull’s zero-fee trading line a subway station in Hong Kong’s financial district. Photo: Caixin

Webull Corporation is aggressively expanding its footprint in Hong Kong, designating the city as a core strategic market for the next three to five years with permanent zero-fee trading and new global asset offerings.

Wang Haichen, chief financial officer of the U.S.-founded online broker and CEO of Webull HK, said Wednesday that the company’s senior executives are now spending most of their time outside the U.S. focused on the Hong Kong market.

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Webull designates Hong Kong as core strategic market for 3-5 years, offering permanent zero-fee trading and new global assets.
Over 90% of Webull’s 27 million users are Hong Kong residents; U.S. still accounts for >80% of users, assets, revenue.
Plans to launch South Korean stock trading in Q3 2026 and Canadian trading by end-2025; targets professional and institutional clients.

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Who’s Who

...: {"chinese":"Webull将香港视为未来3-5年的核心战略市场，推出永久零佣金交易，并通过在线模式吸引本地用户，计划新增韩国与加拿大股票交易。","english":"Webull is making Hong Kong a core market for 3-5 years, offering permanent zero-fee trading. It targets local investors as a gateway to yuan assets, plans South Korean and Canadian stock trading, and differentiates with an online-only model."}

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What Happened When

2016：: Webull Corporation was founded.

2018：: Webull launched its U.S. securities business.

2020：: Webull entered the Hong Kong market.

Wednesday (context: report date)：: Wang Haichen, CFO of Webull and CEO of Webull HK, stated that senior executives are now spending most of their time outside the U.S. focused on the Hong Kong market.

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