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China Proposes New Rules for Booming Micro-Drama Industry

Published: Jun. 25, 2026  6:15 p.m.  GMT+8
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The draft regulations mark a significant step toward standardizing a booming entertainment sector that has attracted heavy investment and increasing use of AI-generated content. Photo: VCG
The draft regulations mark a significant step toward standardizing a booming entertainment sector that has attracted heavy investment and increasing use of AI-generated content. Photo: VCG

China’s broadcasting regulator has proposed the country’s first industry-wide rules for micro-dramas, introducing a three-tier management system and banning content that promotes money worship.

The draft regulations mark a significant step toward standardizing a booming entertainment sector that has attracted heavy investment and increasing use of artificial intelligence (AI)-generated content.

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