Tiff Between Baidu, Hospital Group over Ad Charges Escalates

(Beijing) – A squabble between China's largest private hospital association and search engine giant Baidu over ad charges has escalated.

The conflict started on March 22 when Putian (China) Health Industry Chamber of Commerce said it told its more than 8,600 private hospitals across the country to stop all paid promotional activities on Baidu and threatened to punish those who did not comply.