In Depth: China’s New Antitrust Authority Finds Its Feet
In September 2008, U.S. beverage giant Coca-Cola announced plans to buy Beijing-based China Huiyuan Juice Group Co., Ltd. for $2.4 billion. The news drew public attention — according to an online survey at the time, more than 80% of respondents opposed the merger for “juice market security” reasons or because Huiyuan was a “national brand”.
But the authorities had other concerns. In March 2009, after reviewing the planned merger for months, China’s Ministry of Commerce officially blocked the purchase.
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