Superhero ‘Avengers: Endgame’ Saves Luckluster China Box Office

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By Liu Shuangshuang, Li Zhiheng and Tang Ziyi / Apr 30, 2019 06:29 PM / Business & Tech

Photo: Caixin

Marvel's "Avengers: Endgame," the comic book superhero, may have saved China's lackluster box office.

The weekly Chinese box office hit 2.3 billion yuan ($340 million) last week, surging 481% from the previous week, marking a record high performance since Spring Festival this year, industry data tracker EntGroup shows, thanks to the superhero movie, which contributed 95% of the total box office.

The blockbuster, the last chapter of Marvel's decade-long franchise series, showed a strong performance in ticket sales in the country even before it was released.

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