Caixin
Nov 19, 2021 04:57 PM
BUSINESS

Southeast Asia’s Coffee Buzz Brews Growth Potential for Suntory, Nestle

Customers sit outside a Starbucks in a shopping mall in Bangkok, Thailand, on Oct. 12. Photo: VCG
Customers sit outside a Starbucks in a shopping mall in Bangkok, Thailand, on Oct. 12. Photo: VCG

(Nikkei Asia) — Some of the world’s biggest beverage groups smell fresh growth opportunities in Southeast Asia, where health-conscious consumers are passing over customary sweet teas for low- or no-sugar coffees.

Japan’s Suntory Beverage & Food introduced its Boss coffee brand — known in Japan for commercials starring American actor Tommy Lee Jones — to Thailand this month, offering three flavors, including black.

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