Caixin
May 27, 2022 09:00 PM
BUSINESS

In Depth: China’s Silver Screens Lose Their Luster as Pandemic Grinds On

People watch a movie at a cinema in Shijiazhuang, Hebei province, on March 2, 2021. Photo: VCG
People watch a movie at a cinema in Shijiazhuang, Hebei province, on March 2, 2021. Photo: VCG

“After two bruising years, almost every movie theater in China is out of money,” says Liu Jianxin, a general manager at a Beijing movie theater management firm.

Liu says many cinemas shuttered due to the most recent Covid outbreaks could struggle to reopen.

From late March to late April, more than half of the country’s 12,000 movie theaters were closed due to pandemic control rules, figures from Alibaba-backed ticketing platform Dengta showed.

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