Meituan Debuts in Hong Kong With Food Delivery App KeeTa

What’s new: Meituan on Monday launched a food delivery app in Hong Kong, pushing into a market dominated by foreign rivals Deliveroo Plc and Foodpanda GmbH as it faces heightened competition on the mainland from new entrants including TikTok sibling Douyin. 

The Beijing-based platform company expects its new service, called KeeTa, to complete full coverage of the Asian financial hub by the end of this year, following its initial launch in the densely populated urban districts Mong Kok and Tai Kok Tsui, according to a company statement.