Caixin
May 26, 2023 03:06 AM
BUSINESS

Baidu’s IQiyi Revives HK Share Sale Plan After Curbing Losses

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IQiyi picked banks for a secondary listing in Hong Kong as far back as 2021
IQiyi picked banks for a secondary listing in Hong Kong as far back as 2021

(Bloomberg) — IQiyi Inc. is again exploring a secondary stock listing in Hong Kong just as China’s answer to Netflix Inc. looks on track to reverse years of losses.

The U.S.-traded Baidu Inc. subsidiary is keen to bring new investors onboard as it finances more original programming and steps up the use of artificial intelligence to draw viewers from rivals such as Tencent Holdings Ltd. and Alibaba Group Holding Ltd.’s Youku, Chief Executive Officer Gong Yu said.

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