BUSINESS

EU Fines Temu 200 Million Euros for Letting in Unsafe Products

Published: May. 29, 2026 5:49 p.m. GMT+8

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The European Commission has fined Chinese online shopping platform Temu 200 million euros ($232 million) for failing to prevent the sale of illegal and unsafe products.

The penalty marks a significant escalation in Brussels’ regulatory crackdown on Chinese cross-border e-commerce giants, which are facing tightening scrutiny under the bloc’s Digital Services Act (DSA).

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EU fined Temu €200 million ($232 million) for failing to prevent illegal/unsafe product sales under the Digital Services Act.
Products tested included unsafe chargers, choking-hazard baby toys, and items with excessive chemical levels.
Temu's risk assessment was generic, ignored product testing data, and failed to evaluate recommendation algorithms.

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Who’s Who

Temu: Temu, a Chinese cross-border e-commerce platform owned by PDD Holdings, was fined €200 million by the European Commission for failing to prevent illegal and unsafe product sales under the Digital Services Act. It faces intensified EU scrutiny, including a 2024 investigation and a 2025 raid on its Dublin headquarters.

PDD Holdings Inc.: PDD Holdings Inc., owner of Temu, was fined €200 million by the EU for failing to prevent illegal/unsafe product sales. Under the Digital Services Act, Temu faces heightened scrutiny as a Very Large Online Platform. Additional regulatory issues include raids on its Dublin HQ and a Polish fine.

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