Accor Plans to Double Greater China Hotels by 2031

Accor S.A. plans to double its Greater China hotel network to 1,600 properties by 2031, making the region a core growth engine for the French hospitality group.

The push reflects a broader bet that China will remain central to global travel demand, even as international hotel chains face intense competition from domestic operators.

Greater China is already one of Accor’s largest development markets. The Paris-based group operates 829 hotels across 17 brands in the region and has another 506 in the pipeline, Greater China Chief Executive Gary Rosen said at a briefing at Shanghai’s Peace Hotel.