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EU Fines Alibaba’s AliExpress €550 Million for Failing to Curb Illegal Goods

Published: Jul. 21, 2026  4:11 a.m.  GMT+8
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The European Commission T opened its formal investigation into AliExpress on March 14, 2024. Photo: VCG
The European Commission T opened its formal investigation into AliExpress on March 14, 2024. Photo: VCG

The European Commission has fined Alibaba Group Holding Ltd.’s cross-border e-commerce unit AliExpress €550 million ($628 million) for failing to curb the sale of illegal, unsafe and counterfeit goods on its platform.

The penalty highlights a broader tightening of Europe’s regulatory regime for Chinese e-commerce platforms, including Temu and Shein, as authorities intensify scrutiny of consumer safety, product compliance and competitive fairness.

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