Caixin
Sep 13, 2013 06:36 PM

Beyond Disappointment

I would not say Apple's September 11 press event was a disappointment when early leaked news showed nothing impressive. However, though expectations are low, there is still some wish in the bottom of my heart that the great company, once led by the genius Steve Jobs, could launch something fancy this time.

But it was truly beyond disappointment, for both consumers and the stock market. After the event, Apple's stock dropped by 3 percent. By the end of the day, it fell 2.28 percent and closed at US$ 494.64.

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