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BUSINESS & TECH

Chinese Companies Up Their Game for World Cup 2018

The 44,000-seater stadium Mordovia Arena in the Russian city of Saransk, which will host four group games of the 2018 World Cup. Photo: VCG
The 44,000-seater stadium Mordovia Arena in the Russian city of Saransk, which will host four group games of the 2018 World Cup. Photo: VCG

Though its middling soccer team may be sitting this one out, China’s big companies are set to score at this year’s World Cup.

Seven Chinese companies — including property giant Wanda Group and home appliance firm Hisense Electric Co. — will debut as sponsors when the games kick off in Moscow on Thursday, an increase from just one Chinese company four years ago.

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