Temu Files New Lawsuit Against Shein After ‘Intensified’ Clash

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Temu, owned by Chinese heavyweight PDD Holdings Inc., said its entry into the U.S. market in late 2022 contributed to a decline of more than $30 billion in the valuation of Shein

(Bloomberg) — Chinese-owned online marketplace Temu is suing fast-fashion rival Shein in the United States over what it calls “intensified” anticompetitive practices, reviving a legal fight between the e-commerce upstarts after both dropped earlier lawsuits against each other.

Whaleco Inc., which operates as Temu, accuses Shein of hatching a “desperate plan” to undercut its business in a 100-page filing to the U.S. District Court for the District of Columbia — nearly three times the length of its original lawsuit. The Wednesday complaint alleged that Shein filed tens of thousands of copyright takedown notices against Temu, forced fashion suppliers into exclusive agreements, and threatened or even detained Temu merchants.