New food items in the Luckin app. Photo: Caixin
Starbucks rival Luckin Coffee is diversifying its product portfolio with four lunch items launched today.
The Chinese chain's latest “Boss Lunches,” including spicy Szechuan pulled chicken noodles and tuna salad, are now available in six cities including Beijing and Shanghai. The company told Caixin that Luckin branches in other Chinese cities will soon offer the salads but didn’t provide any dates.
Like other Luckin products, the lunch items are listed on the app at “discounted” prices of 23.1 yuan to 25.08 yuan – 34% off “normal” prices. Luckin told Caixin that they will adjust discount levels according to business needs.
A partnership is also in the works with Withwheat, a premium bakery chain in Beijing and Tianjin, Luckin told Caixin.